Analyst: Why HBO Max May Be ‘Pricing Themselves Out’ with Ad-Supported Option
HBO is reportedly preparing a new price tier for its fledgling streaming platform. According to CNBC, HBO MAX is mulling a $9.99 per month, ad-supported offering to supplement its current subscription. Read the full article: Analyst: Why HBO Max May Be ‘Pricing Themselves Out’ with Ad-Supported Option Photo Credits: Getty Images/Presley Ann for WarnerMedia […]
AbbVie CEO Summoned to Congress—Again—to Answer Questions on Humira Pricing, Patenting
Accused of forming a patent thicket around its top-seller Humira and cancer blockbuster Imbruvica, AbbVie has faced repeated pressure from the House Committee on Oversight and Reform to layout its pricing and patenting strategies. With that information now in hand, the committee is putting AbbVie’s helmsman in the hot seat. Read the full article […]
Airline ‘Continuous Pricing’ Gains Traction, but Widespread Use a Ways Off
“Continuous pricing” has been popping up as the latest strategy in airline revenue management, and although several large airline groups are employing it on a small scale, the concept still faces technical and regulatory challenges before it becomes widely used. Read the full article: Airline ‘Continuous Pricing’ Gains Traction, but Widespread Use a Ways Off […]
