I have become embarrassingly susceptible to Instagram ads, and the other day, I got sucked into yet another one, this time for makeup. After filling out a questionnaire about my skin type and tone and care routine, I landed at the deal: a “try before you buy” offer for “woke up like this” foundation, shade No. 35.
Read the full article: How Free Trials Trick You into Thinking You’ll Get Something for Nothing
Photo Credits: Unsplash/Michael Dziedzic