Look no further than Coca-Cola and Procter & Gamble sharing plans this week to raise prices to offset rising commodity costs. The costs of raw materials, ranging from lumber to resin, are surging, so companies are taking steps to protect profits.
Read the full article: Attention Shoppers: Price Hikes Are Ahead, but Consumer Companies Hope You Won’t Notice
Photo Credits: Getty Images/Robert Nickelsberg
.Note: A version of this article appeared in our LinkedIn newsletter, Pricing Power Clarity®. The “classic” price value maps – refresher & setup In my “part 1” of this post I
Note: A version of this article was published in our LinkedIn newsletter, Pricing Power Clarity®. Pricing power – defined broadly In our previous newsletter installments, we proposed expanding the accepted meaning
Note: A version of this article is submitted for publication on Seeking Alpha, the world’s largest investor site, where I occasionally contribute on companies that make consequential pricing strategy decisions. Summary
