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Catalyst Quote & Comment: Sam Walton On How The Customer Can Fire Everyone
Illustrating the point One word: Metaverse. It’s been a very tough week to be any of the tech giants, with Amazon, Google, Microsoft, Apple, and
Catalyst Quote & Comment: Lee Iacocca On People Who Want Economy
Illustrating the point This past week we had the coincidental opportunity to write at some length about Netflix’s new plan for “people who want economy”,
Netflix: Ad-Supported Plan As Masterful Pricing Strategy
Summary Netflix will have significantly more attractive economics on the ad-supported plan than on its basic and premium plans. The plan pricing is cleverly framed
Catalyst Quote & Comment: Oscar Wilde On People Who Know The Price Of Everything
Illustrating the point Consider the following title and the story in the MIT Technology Review article: Meta is desperately trying to make the metaverse happen
Footwear Pricing Strategy: Nike, Stock Prices & Pricing Power
Nike’s stock price fell (a lot). Does this tell us anything about its “pricing power”? Last week, the world’s largest footwear and apparel company lost
Catalyst Quote & Comment: Jeff Bezos On Lowering Prices …
Illustrating the point Consider the following title and the story in the article: Passengers Left ‘Gutted’ After Etihad Airways Cancels $300 Australia – Europe ‘Mistake
When SaaS Freemium Is Not Free: The Case Study
Part #2 of 2. Part #1 When SaaS Freemium Is Not Free: The Gotcha “Strategy” was published last week and sets the stage for how
Aldi Is Unbundling Grocery Shopping (and Prices). Its U.S. Moment Is Now.
Grocery Shoppers Pay for Niceties, Not Just Groceries Few people realize that when they pay for a basket of groceries, at most leading grocery stores
When SaaS Freemium Is Not Free: The Gotcha “Strategy”
Part #1 of 2. Part #2 is published as a separate post to illustrate a “case study” here. The “Free Plan” Challenge Freemium has become
